TLT Blog Image iPhone 5S 2

And so almost two years after I wrote Why Steve Rocks (and why I chose not to own an iPhone), I became the proud owner of an iPhone 5S. I was not bothered by all the cynical “S=Same” critiques because I had never owned one in the first place.  In the age of Facebook and Instagram, what I wanted was a device that could take great pictures, let me chat and talk, and upload high quality pics. Frankly, both my Nokia and my BlackBerry were just not cutting it and my iPad was too cumbersome a device.

So I succumbed. My coolness factor has shot up as my friends coo over the Gold and look at it longingly while they play with their brick of a 4S.

But Steve wherever you are right now, can I be really honest? For the first time, I am not thrilled.  I love my iPad, my iPod, my Macbook Pro — Apple’s latest phone does not quite make the cut.  I miss my BB Qwerty keypad and the ‘sms-with-my-thumb’ phone pad of my Nokia.  I miss Nokia’s simplicity — the fact that you can share a contact midway through a text message, without having to get out of messaging, go to contacts and then share from there. I don’t understand why I can answer some calls with a touch and some need a swipe (which takes a few tries to connect).

The uploading of messages also lags, so am not sure what I have done there. As for messages that appear on your screen, you have to unlock the phone to access them and then it takes a while to load onto the messaging page.

But perhaps the worst of it is that I can’t bear to talk on it as it gives me a headache. And so I am forced to use the speakerphone, while not very long ago, I was chatting away on my Nokia, pain-free!

For the first time, the thought of Nokia at the hands of Microsoft has really hit me hard. We may have lost a phone maker that truly understood the beauty of simplicity and the brand value they use to proudly expound — Very  Human (making things simple, respecting and caring). Unfortunately in our desire to be faster, better, cooler, we the customer traded “being human” for “flash”, for “sexy” and for “maximum impact”. And in keeping up with a less human world, Nokia, somehow lost its way as it tried to be something it was not. Apple also has simple as a value but whilst it works for most, it does not seem to cover the iPhone. Less is definitely more.

And so I tried to sell my phone to a friend who turned me down and assured me that I will learn to love it. In the meantime I think I will go shopping for a replacement and a possible iPod upgrade, just in case the affair fails to take off.

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